About

Built for the heat. Built to drink daily.

HTWV started with a specific frustration: every recovery drink was either a caffeine bomb, a chalky powder packet, or a medicinal-tasting hydration mix. So we're building the one we actually want.

Our mission

Make the daily recovery drink that earns a permanent place in the fridge. Balanced electrolytes, essential vitamins, no caffeine, lightly carbonated, and flavors that make you reach for it a second time.

How we formulate

We start with the use case, not the label. The question is always: what does someone working in the heat, training hard, or just running a long day actually need in the can? Then we build backward from there — focused ingredient set, supportive daily amounts, no proprietary blends, no filler. Read the full formulation philosophy.

Ingredient standards

  • Every ingredient disclosed on the panel at its own amount. No proprietary blends.
  • Structure-function language only. No disease claims.
  • No caffeine. Recovery is a different job than stimulation.
  • Natural flavors. No artificial colors.

Manufacturing standards

HTWV is manufactured in U.S. facilities that meet current food-safety and quality standards for ready-to-drink beverages. Final co-packer and certifications will be disclosed at launch.

Quality testing

Every production run is tested for the standard beverage panels — nutrition, microbial, physical — before it ships. We'd rather delay a launch than ship a can we're not proud of.

Founding members ship first

The waitlist isn't a formality. Founding members get first cases, first pricing, and the first look at flavor lineups. Reserve your case.